Engage
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- 2020

Surveying the Community
Amid the COVID-19 pandemic, CWDI prepared a Virtual Community Presentation and survey web portal to collect responses between December 2020 – January 2021. Nearly 1,500 individual responses were received across five “Site Planning” Topics. The stats below are an example of the types of questions and responses that were asked.
Community Advisory
CWDI selected a diverse group of locals to be a part of a Community Advisory Committee (CAC) tasked with spearheading the naming and branding of the project. This group—hailing from various local private enterprises, Dorchester County tourism, and the public school system—represented and served as a barometer for what was authentically Cambridge. READ MORE


Masterplan Feedback
In April of 2022, a nearly finalized Conceptual Site Plan was revealed to 200+ community members during an in-person community workshop. Following the workshop was a 120-day period for virtual feedback on the updated master plan.
In a ranking of what they felt was most important, 538 survey participants believed that promoting the waterfront engagement and access was high on the list—one respondent expanded by writing, “…access to the Choptank and public boat ramp is essential to maintain the lifestyle of many citizens in Dorchester County.”
Selecting a Name
Attendees at the Community Workshop also voted on the site’s name derived from an original list of over forty options, each crafted based on research about Cambridge’s heritage and history. Through an in-person voting system, the community chose Cambridge Harbor, and in agreement, the CAC and CWDI’s board approved the name.

With over 30 years of association with the site, it was important for CWDI to retain the site’s equity in the “Sailwinds” name. “Sailwinds Park” would continue to represent the public greenspaces along the waterfront of Cambridge Harbor.

Defining Who We Are
The Cambridge Harbor brand came to life through extensive research and guidance from community members. We pored over multiple municipal reports, read and watched many historical accounts of Cambridge, and even heard firsthand accounts from the community to understand “The cultures and traditions that make us, Us!”
Our tagline, “Lured by the Water, Kept by our Heritage,” encompasses the blue-collar, maritime spirit of a city steeped in history. The water draws residents and visitors to our site, but the community’s collective cultural narrative and experiences keep us here.